Introduction

In real estate, speed and lead quality can make all the difference between missed opportunities and measurable success.
When the market moves fast, builders need a system that helps them connect with serious buyers quickly, efficiently, and securely.

That’s exactly what one Texas builder discovered after adopting NterNow’s self-guided tour platform.

From the day they signed the contract to the day their first home sold, only 34 days passed and that sale alone generated a 250% return on investment in less than five weeks.

It’s proof that NterNow doesn’t just deliver access, it delivers results.

A 34-Day Journey from Contract to Close

When this Texas builder decided to partner with NterNow, the goal was simple: make their homes more accessible, attract qualified buyers, and accelerate sales.

Here’s how the timeline unfolded:

1. August 12 - Contract Signed
   The builder signed on with NterNow, ready to explore a more modern, automated way to attract homebuyers.
2. August 15 - Equipment Shipped
   The NterNow team immediately prepared and shipped self-tour equipment to the builder’s community for setup.
3. August 19 - Onboarding Completed
   Within a week, the team was fully trained, onboarded, and prepped to go live.
4. August 28 - Installation Complete
   Smart locks and access systems were installed, homes were now tourable during all daylight hours.
5. September 6 - First Self-Guided Tour
   The first buyer toured a home using NterNow.
6. September 15 - Sale Closed
   After just three total tours, the final visitor purchased the home, closing the loop from first engagement to sale in a matter of days.

What Made This Possible?

The success of this rollout wasn’t accidental. It was the result of streamlined technology, smart implementation, and buyer-first access.

Let’s break down what drove these results.

1. Faster Buyer Access

With NterNow, buyers no longer needed to wait for scheduled tours. They could verify their identity, receive a one-time access code, and explore the home safely during daylight hours.

That flexibility meant more tours, more engagement, and a higher chance of finding the right buyer sooner.

2. Better Lead Quality

Each self-tour generated verified buyer data, ensuring the sales team only received qualified, interested prospects.

Instead of chasing unverified inquiries, the team could focus their attention on real buyers who had already shown interest by physically touring a property.

3. Smarter Sales Follow-Up

Real-time notifications alerted sales staff the moment a tour began. That immediacy allowed for timely follow-ups, while the buyer’s interest was still fresh.

The result?
The salesperson who handled the September 15th tour converted it into a signed contract on the same day.

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Voices from the Field

The builder’s marketing manager, Lauren McClung of Pacesetter Homes, shared this insight after just two weeks on the platform:

“NterNow has already made immediate impacts in our organization!
After just two weeks, we’ve already captured a contract and are working through another potential sale.”

It’s a testament to how quickly builders can experience value once the system is active.

Why NterNow Works for Builders

Every builder wants the same three things: qualified leads, faster conversions, and lower costs per sale. NterNow delivers all three, by modernizing how buyers access and experience homes.

Here’s what makes the platform stand out:

1. Verified Access Technology

Every visitor must complete ID verification before receiving a unique, time-limited access code. Builders maintain full control over who enters, when, and for how long.

2. Real-Time Tour Alerts

Sales teams receive instant notifications whenever a tour begins, helping them follow up faster with relevant, informed outreach.

3. Data-Driven Insights

NterNow tracks every tour, who entered, what time, and how long they stayed. That data fuels smarter decisions about marketing, pricing, and buyer behavior.

4. Seamless Integration

NterNow integrates easily into existing sales and CRM systems, making it simple for teams to adopt without disrupting current workflows.

5. Builder Branding

Custom branding options ensure buyers always experience your company, not just the technology. Every interaction reinforces your brand identity.

More Than Speed; A System Built for Sustainability

While the Texas success story highlights rapid ROI, NterNow is designed for long-term value.

The platform doesn’t just generate leads; it creates a sustainable model for continuous growth:

• More engagement during non-peak hours
• Increased visibility for available homes
• Consistent, verified lead flow
• Improved sales team productivity

When every part of the process, from access to analytics,  works together, builders see stronger results across every metric.

A Replicable Success

What happened in Texas isn’t an outlier. Builders across the country are seeing similar success stories:

• Up to 5x more qualified leads
• Significant reductions in time-on-market
• Higher lead-to-sale conversion rates

The reason is simple. NterNow empowers builders to connect with today’s self-directed buyers without losing the human touch that drives relationships and trust.

This hybrid model of tech-driven access and sales team engagement is exactly what the modern homebuying process demands.

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The Big Takeaway

This Texas case study proves one thing beyond doubt:
Access drives action.

When buyers can tour on their terms, builders close faster.

From contract to close in 34 days, this partnership shows that technology, when designed with builders in mind, delivers both speed and substance.

For Pacesetter Homes, NterNow didn’t just modernize their model homes, it redefined what efficiency looks like in home sales.

Conclusion: Ready to See Similar Results?

A 250% ROI in 34 days is more than a headline, it’s a blueprint for what’s possible when builders embrace the right tools.

If you’re ready to:

• Reach qualified buyers faster,
• Simplify your sales process, and
• Convert tours into contracts with ease,

Then it’s time to explore what NterNow can do for you.

Your next sale could be just weeks away.

See how NterNow helps builders transform traffic into sales.
Contact us today to schedule a demo or start your pilot.

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